Marketing Manager

Full time
Roatán
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The Marketing Manager will be responsible for developing, executing,  and maximizing  local and international marketing plans for the  bank, while being responsible for consistent messaging and  positioning across all marketing channels and driving CPaaS marketing efforts in the Central American region, monitoring KPIs and support the bank's Design department.

Responsibilities & Essential Functions

  • Budgeting and Planning
  • Branding
  • Marketing Activities
  • Campaign & Media Planning
  • Market Research

Requirements:

  • Bachelor’s Degree in Marketing, Advertising, Communications, or similar  field.
  • Post-graduate Degree in Marketing preferred, but not required.
  • 5+ years of professional experience in a senior marketing role in a  corporate environment.
  • Extensive experience in executing and implementing strategies to  meet company objectives.
  • Knowledge and experience in the banking industry preferred.
  • Working experience in other multicultural markets is considered an  advantage.
  • Fluency in both Spanish and English is required.
  • 2+ years of experience in Digital and Online Marketing
  • Advanced use of office automation applications
  • Creative mindset but with a results-driven personality

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